Rare collectible book priced at $35, 'basic marketing: a managerial approach' by e. jerome mccarthy, First Printing,unknown sold by Black Octopus Books. This book features a Hardcover binding, and was published in 1970 by richard d. irwin, inc.. The photos are of the EXACT copy of the book you will receive, condition and all. Here's a list of all the book stats!
Book Stats
Title: basic marketing: a managerial approach
Author: e. jerome mccarthy
Year: 1970
Series: unknown
Edition: Unknown Edition
Printing: First Printing
Genre: nonfiction
Publisher: richard d. irwin, inc.
Language: English
ISBN: no ISBN
Binding: Hardcover
Condition: good
Synopsis: An introduction to basic marketing concepts and practices for business students.
